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What is the key purpose of marketing?
The key purpose of marketing is to get people interested in the products or services of a company. This happens through market analysis, research and contemplating the interest of a business’s ideal customers and attracting them through messaging which would be educational and helpful to a business’s target group.
Marketing is the activity
A set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.